Why is SEO the best way to market e-marketingOver the past years, from experience in the content industry, especially blogging, and trying to market that content, we have learned that there are multiple ways of e-marketing.
Some of them are practical and some of them look good in theory but when applied they do not achieve positive results.
We therefore felt it was important to share that method, which had proved effective and powerful and at the same time was more time, money and effort.
What is the best way we have tried e-marketing over the past years? How is it well applied and controlled?
#What is the best way to market e-marketing?
There are many well-known methods in the field of e-marketing, and their effectiveness varies in the field of work, blogs and news sites in different fields have marketing methods that are slightly different from the methods of marketing electronic stores or traditional sites of companies, but all areas however when marketed are done in the following ways:
- Improving the site via search engines (SEO).
- Social Media Marketing
- Content Marketing.
- Email Marketing and other marketing methods.
Depending on your field of work, you'll find one of those methods that suits your business and content the most, and the way we found it more useful and effective for the blog was seo or improving the location in the search engine.
This is how the search results appeared advanced. In the following paragraph, practical and tried-and-tested steps that all world makers can apply to appear in the first five results in the search engine.
#How to improve location in the search engine (SEO)
Improving the location in the search engine for us is the most important and best marketing method, since if done properly, all you have to do is wait for a large number of visitors looking for information or products related to your field.
It is known as SEO search engine optimization and is divided into two on page SEO and off-site improvement (Off page SEO).
The first type of in-site improvement is more important from the point of view of Google search engine developers.
The orbit of this article will be about the standards and requirements of Google search engine, being the most important and largest engine in the world, in addition to that 95% of blog visits come from Google search engine.
#First: On page SEO improvement
The first section of the Sioux is the improvement within the site and these things that we will mention by the way are exactly what we apply in this blog, which has proven to be extremely efficient over the past few years of the Blog:
1. Useful and rich content or not just structural speech, taking into account the non-copying of other sites and blogs, which disrupts the appearance of search engines as one of the ways of infringing property rights.
2. Repeating the keywords on which the article is based, without doing so in a disruptive manner, for example, this article has its key words: marketing methods, sio, electronic marketing, and we mention them more than once if possible in the natural context of the subject so as not to corrupt the shape and content of the article.
3. Write alt text, a box in the images in which the title of the article or keywords is placed, taking into account the non-infringement of property rights by taking images from sites that do not allow free images.
There's an article on how to get free photos of your site that can be used, and another article if you want to shoot your products and get a picture of your own making entitled How to shoot products with your smartphone.
4- The title of the featured article is one of the most important attractions for the reader and appearing in the search results, and an article entitled 'To top search engines enough for you a distinctive title of the article' can help you write a special title for the article.
5- Securing the site against penetration by purchasing the SSL insurance system, which makes hacks and data theft almost impossible, and Google demands that system as a key factor in the good visibility even of regular blogs and sites and not only stores and sites where financial transactions are conducted.
When this system is activated, the lock tag appears next to the domain, as in this code, and the data transfer system between the browser and the site shifts from http to https and these systems are sufficiently available and can be purchased through all hosting companies, or separate companies specializing in information security.
#Second: Off page SEO improvement
Off-site improvement is largely the following:
1. Links to your site located in other distinct sites and blogs, known as Backlink, and the more unique the link, the more you give your site a boost to advance the search engine.
We have noticed that this happens automatically when you are well concerned with on-site improvement in terms of content quality, overall format and information richness.
Other site owners then point to your site and articles by placing links without much effort from you, just because you've created exclusive and distinct content.
2- All other marketing methods such as marketing through social media, marketing by articles, e-mail marketing, etc.
They are all part of the site improvement factors in the off-site search engine, and we've talked about each type in detail and have links at the top of the article.
#Why should Google standards be taken care of and applied?
Google search engine is precisely the most important and largest in the field of online search, and captures more than 98% of the searches performed by online users around the world.
Few use a search engine like Microsoft's Bing.
So it prefers sites with which users interact more, preferring sites that are constantly evolving and updated, which look beautiful even in terms of form.
2- Provide a fun and fast usage experience, by preferring faster sites when downloading, so that the user does not get tired of waiting until the results he has chosen from among the search results are reached.
So there is a standard called AMP accelerated mobile pages that Google has encouraged to reduce the speed at which sites are loaded over a smartphone in particular.
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| All stats are done by smartphone |
Otherwise, you'll lose a huge amount of users, whatever kind of content or product you offer.
3. Making the Internet a safer place, Google search engine secures SSL sites on other regular sites in order to secure users' financial and personal data.
4. Making the Internet a place for clean competition and reaping the benefits of its efforts in the content industry, Google is fighting content that is copied from other sites.
In other words, it depends on the theft of information and even images that owners find difficult to manufacture.
There is an article in which we mentioned some errors that cause the site to be completely blocked or at least reduced in its rank in search results, and can be consulted
✅Conclusion
The article can be told that it is the exclusive, informative and well-looking content that over time occupies the first search results and remains in the top for a long time, and this talk, as we mentioned, is tried and not just theoretical.
We've always taken a lot of time and effort writing and coordinating articles, getting photos and making sure the information is correct, to produce the best possible user content.
Although the reader may think when the article sees that it can be made in a few hours, it's not that easy.
It can also be said that the best way to market content is to improve within the On page SEO site in the ways we have mentioned, yet the issue of off-site improvement and other multi-tiered e-marketing methods, whether free or paid, should not be overlooked.
In recent years, we have experimented with all kinds of free and paid marketing, but Siu was the most useful and effective, and because of the improvement of the site from within, we did not cost much marketing costs.
This is for blogs, news and educational sites, but if you have an online store, it will be marketed first through social media, especially Facebook and Instagram, and then by email more usefully.
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